GAMIFICATION SYSTEM FOR SMART CITIES

It is an anti-fraud system that allows a municipality, a company or a school to provide economic incentives to people who use their bicycles for bike-to-work and bike-to-school routes.

The technological system is active in the Municipalities of Bari, Bergamo, Foggia and Pescara, and in the 11 Municipalities of the Metropolitan Area of Turin (known as Patto della Zona Ovest, the Pact of the West area). It allows citizens to receive between 20 and 25 cents per km in their home/school and home/work routes and up to 4 cents on generic routes within the urban perimeter. The system is also available to workers and employees in 76 public healthcare hospitals of AUSL Bologna (Azienda Unità Sanitaria Locale).

The results are tangible and above all measurable: since its first activation, the system has reached an average of up to 7 km/day/person. The technology is anti-fraud and certified, thanks to the Pin Bike hardware device mounted on the bike whic allows the organization to check the user's bike activity.

Along with the new version of the system, e-scooter tracking has also been integrated.
Pin Bike also encourages traditional, local and proximity trades, as economic voucher are given to citizens to be spent exclusively on commercial activities in the city.

In a smart city way, local administrations can obtain a practical and modern tool to encourage and monitor the use of bicycles in urban areas of their smart cities.




Pin Bike encourages trade as economic vouchers are given to citizens to be spent exclusively on shopping activities.

Mobility Managers are mandatory roles for organisations and companies. Pin Bike makes home/work trips sustainable. And if the place is difficult to reach by bicycle, the system also provides for the accumulation of points trough a carpooling system (sharing own cars among workers).

Pin Bike lets you enter a community full of awards by putting speed and distance at your fingertips.

OUR PROJECTS

Pin Bike has launched projects in 25 Italian cities and 3 European ones.

BARI

BARI - MUVT in bici
  • Max reward: 25 euros per month
  • Avg: 4,3 km per user daily
  • Fund PON metro
  • Notes: For both people living in Bari or studying/working there. Starting from Spring 2022, the project includes the Bike2Art option to get extra prizes to be spent in local museums, cinemas, and theatres.
  • For users: Regolamento MUVT in bici
  • For local storekeepers: Accreditamento al Bike2Art

BERGAMO

BERGAMO - Bergamo in bicicletta - ti premiamo per andare in bici
  • Max reward: 30 euros per moth
  • CO2 saved: 14 tons
  • Avg: 3,4 km per user daily
  • Fund: Collegato ambientale del MiTE
  • Notes: Bike2Work

BOLOGNA

BOLOGNA - Bike2Work
  • Max reward: 35 euros per month
  • CO2 saved: 34 tons
  • Avg: 5 km per user daily
  • Fund: Regione Emilia Romagna
  • Notes: For employees in AUSL and Policlinico Sant'Orsola

BRAGA

BRAGA - BICIFICATION
  • Max reward: 28 euros per month
  • CO2 saved: 34 tons
  • Avg: 7.3 km per user daily
  • Fund: EIT Urban Mobility

CORATO

CORATO - Corato in bici
  • Max reward: 20 euro per month
  • Avg: 2,2 km per user daily
  • Fund: City
  • Notes: Pin Bike pilot

FOGGIA

FOGGIA - Foggia in bici
  • Max reward: 20 euros per month
  • CO2 saved: 24 tons
  • Avg: 5,2 km per user daily
  • Fund: Collegato ambientale del MiTE
  • Notes: Local storekeepers engaged

ISTANBUL

ISTANBUL - BICIFICATION
  • Max reward: 30 euros per month
  • CO2 saved: 60 tons
  • Avg: 14.1 km per user daily
  • Fund: EIT Urban Mobility

PESCARA

PESCARA - PESOS
  • Prize: Voucher to buy a new bike
  • CO2 saved: 3.5 tons
  • Avg: 6.3 km al giorno per utente
  • Fund: Collegato ambientale del MiTE
  • Notes: Monitoring through loaned bikes

SAN GIORGIO A CREMANO

SAN GIORGIO A CREMANO - San Giorgio in bici
  • Max reward: 50 euros per month
  • CO2 saved: 5 kg
  • Avg: 8 km per user daily
  • Fund: Regione Campania

AVAILABLE ON

ENCOURAGING PROXIMITY TRADE

Pin Bike encourages both sustainable mobility and local trade. How it works is described in the short video below.

THE KIT

We created the Pin Bike Kit because we are also, first of all, passionate cyclists. This is why nothing has been left to chance.

FOR MUNICIPALITIES

Today there is a consistent trend: administrations, often encouraged by institutional funds, have a duty to invest resources aimed at increasing sustainable urban mobility, benefits of which are well known: less traffic, less pollution, fewer health problems, more social contact, more liveable city centres, more safety, more durability of road surfaces.

Pin Bike is a patented bicycle traffic certification system that is practical and reliable (it is impossible to cheat). It allows you to monitor urban bike traffic and report on which days, where and how users headed to work or school. Incentives can be earned by users only within the limited urban area. The municipality can customize their initiatives with double or triple points according to certain periods of the year (for example in winter) or on certain days or times (those with traffic congestion), or even according to users’s age.

The Pin Bike team offers an initial tutoring service and a help desk that is always available, to guarantee freedom and flexibility to users and take advantage of highly personalized services.

The system integrates the issue of incentives for the purchase of new bikes. However, the purchase of new bikes doesn't always translate into its use. It is instead possible to issue incentives for the purchase of new bikes only to those who use them, for example by providing a split contribution (e.g. 60% of the contribution immediately and 40% only if the user proves that they have used the bike in the following 4 months after its purchase).

In a smart city way, the system becomes quantifiable and instrumental in the perfect planning of urban traffic. It is, therefore, possible to evaluate which urban routes are most used by bicycles. The municipality can also send notifications and questionnaires in the app and therefore organize city group bike rides with a simple click without allocating additional resources. The citizens who arrive at a give time in the specified location will be awared extra points.

To join, info and clarifications.

Engaged cities

FOR SHOPS

Pin Bike also provides for the participation of businesses such as physical shops or restaurants located inside or near municipalities, organizations or large companies that have embraced the project.

At the municipal level, Pin Bike encourages local and proximity trade since the mobility voucher is given to the citizen by its Municipality and can be spent exclusively on commercial activities in the city.

The system, in the national network, also opens up participation in e-commerce activities.
As for operators, a store tab profile is provided, where you can upload everything, including info, links and photos, with the chance of inserting geo-localized advertisements that will appear via popups to the user when he is close to the business area.

To join, info and clarifications

 

FOR CITIZENS AND CYCLISTS

Your Smartphone is transformed into a data system including speed, distance travelled and tracking on the map. For those who want to use it for sports purposes, the app keeps a history of the workouts completed and through notifications can push us to use the bike more, or congratulate us on keeping up.
The user can check the prize catalogue, decide how to redeem their Pin Bike Points, publish their workouts and compete in various community rankings to win extra cups and awards.

The user can check the prize catalogue, decide how to redeem their Pin Bike Points, publish their workouts and compete in various community rankings to win extra cups and awards.

To join, info and clarifications

 

FOR PUBLIC ORGANIZATION AND LARGE COMPANIES

Care for the environment and sustainability are issues that have become important in public opinion: investing in mobility management and making travels more sustainable gives access to significant economic, ethical and marketing benefits.

The application of a strategic plan for sustainable mobility in places with a large influx of workers brings with it considerable advantages: better accessibility to companies, reduction of costs related to parking services, better relations with the inhabitants of the area, more parking, less noise, fewer accidents, reduction of transport costs organised by the company, less stress from traffic, corporate image improved as attentive to environmental issues and corporate philosophy based on team building.

Several neighbouring companies can activate the service with a single user! Pin Bike is a patented bicycle traffic certification system that is practical, economical and reliable – it’s impossible to cheat! And if the place is difficult to reach by bicycle, the system also provides for the accumulation of points through a carpooling system, sharing their own cars among workers. In the same way as bikes, this system is also infallible and the fuller the car is, the more points the users earn! The Pin Bike team offers an initial tutoring service and a help desk that is always available, to guarantee freedom and flexibility to users to take advantage of highly personalised services.

Check out this video for a step by step guide to become a Pin Biker!

To join, info and clarifications

 

FIRST INSTALLATION

Check out this video for a step by step guide to become a Pin Biker!

SUSTAINABLE DEVELOPMENT GOALS

Pin Bike is addressing the challenges of urban traffic congestion, noise, environmental degradation, and pollution, as well as a lack of public and liveable urban spaces. Pin Bike is contributing to several SDGs, namely "Good health and wellbeing", "Sustainable cities and communities", and "Climate action". Pin Bike's projects are also accelerating market opportunities by engaging local shop owners.

Good health and well-being

Sustainable cities and communities

Climate action

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